Tuesday, January 29, 2008

50 Years of Plastic Bricks

Another item too good to be missed...

The LEGO plastic brick celebrated its 50 years yesterday. It was on January 28th 1958, that Godtfred Kirk Christiansen (son of the LEGO company founder) was granted the patent for the stud-and-tube design of the automatic binding brick. World happiness ensues.



Medias around the world marked the occasion. For instance, Google (whose creators once used LEGO bricks as casings for their hard-drives) had a LEGO-made logo:



For the last 50 years, LEGO bricks have been used by kids of any age for creations as diverse as their backgrounds and ideas. From children's multi-coloured houses to "corporate workshops" passing, of course, by visual arts:



And here's Michel Gondry's award-wining White Stripes videoclip, Fell in Love with a Girl:

(click on image to watch)


So, happy birthday, multinational's patent! It seems that the anniversary of an inanimate, celebrated icon of mass-consumerism and globalization is indeed worth more of my time than very basic human problems!

Time to go play with my bricks...


Tupperfan's Guide to Useless Knowledge: LEGO is the second largest tire manufacturer in the world!

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1 Comments:

At 11:21 AM, Anonymous Charlotte rants...

legos are the best, i used to play with them for hours!

 

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